Key Responsibilities:
1. Strategic Planning:
• Design and execute strategic marketing plans aligned with company goals and budgets.
2. Campaign Management:
• Create and manage marketing and advertising campaigns across all digital platforms.
3. Social Media Oversight:
• Supervise the company’s accounts and social media platforms, ensuring consistency and professionalism.
4. Market Analysis:
• Analyze the target audience and market to select appropriate promotional channels.
5. Content Creation:
• Publish and manage interactive content on all promotional platforms while maintaining updated blogs.
6. SEO Optimization:
• Enhance search engine visibility by updating keywords and staying informed on algorithm changes.
7. Customer Engagement:
• Develop customer loyalty programs, respond professionally to customer comments, and foster strong relationships online and offline.
8. Performance Analysis:
• Analyze customer behavior, evaluate campaign performance, and adapt strategies accordingly.
9. Industry Updates:
• Stay informed of industry trends, promotional channel updates, and social media platform developments.
10. Website Management:
• Oversee the company’s website, ensuring timely updates and periodic development.
Qualifications:• Proven experience in digital marketing, preferably within the Middle East.• Strong understanding of SEO, social media platforms, and digital advertising tools.• Exceptional communication and organizational skills.• Demonstrated ability to develop and execute effective marketing strategies.