Key Responsibilities:

Develop and implement marketing strategies to promote our cloud software across digital channels.

Create, manage, and optimize content for SEO, social media, email campaigns, and paid advertising.

Analyze marketing performance data to measure success, optimize strategies, and ensure ROI.

Tailor marketing efforts to various customer segments, from SMBs to large enterprises.

Collaborate with cross-functional teams to align marketing initiatives with product development and sales goals.

Identify and build relationships with key partners, influencers, and industry leaders to increase brand visibility.

Stay up-to-date on industry trends and competitors to maintain a competitive edge.

Manage and execute multiple marketing campaigns, ensuring timelines and deliverables are met.

Qualifications:

Bachelor’s degree in Marketing, Communications, Business, or a related field.

3+ years of experience in digital marketing, ideally with SaaS or cloud-based products.

Strong understanding of SEO, SEM, content marketing, email marketing, and social media platforms.

Experience with analytics and CRM tools (e.g., Google Analytics, HubSpot) to monitor and report on campaign performance.

Proven track record of running successful marketing campaigns with measurable results.

Excellent communication, creativity, and strategic thinking skills.

Ability to multitask and manage projects efficiently.

Strong understanding of the cloud software industry and emerging trends.