Responsibilities :-

• Creating and developing effective marketing plans for the company and its products.
• Enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers.
• Creating, designing, building, and planning social media platforms (Google, Facebook, Instagram, Snapchat, Twitter, TikTok, LinkedIn).
• Creating and managing sponsored campaigns for the company and its clients on various social media platforms, especially Google, Snapchat, and Instagram, and providing organized periodic reports.
• Update the website content.
• Incorporate search engine optimization (SEO) best practices into content creation to improve organic visibility and drive traffic to the brand's website.
• Conduct keyword research, on-page, and off-page SEO, and regularly analyze website traffic and ranking metrics.
• Perform research on current benchmark trends and audience preferences.
• Measuring and reporting on the performance of all digital marketing campaigns.
• Speaking and engaging with influencers, Identify and build relationships with prominent influencers.

Job Requirements :-

• Minimum two years or more in a Marketing, PR agency, or related organization.
• Knowledgeable on principles, practices, and techniques of marketing strategies.
• Experience analyzing data.
• Media Buying Skills.
• Proficient computer skills.
• Budget and cost analysis experience.
• Knowledge of social media platforms.
• Search Engine Optimization (SEO).