Job Title: Video Content & Social Media Manager
Position Overview:
We are seeking a dynamic Video Content & Social Media Manager to join our marketing team. This role is perfect for a creative and tech-savvy professional who is passionate about storytelling through video content and engaging with audiences on social media platforms. The ideal candidate will be responsible for creating, recording, editing, and publishing video content, as well as managing our social media presence to increase brand awareness, engagement, and followers.
Key Responsibilities:
- Plan, shoot, and edit video content that aligns with our brand message and campaign goals. This includes product demos, behind-the-scenes looks, interviews, and promotional videos.
- Develop and execute a social media strategy across platforms (such as Instagram, Facebook, Twitter, LinkedIn, and YouTube) to increase our online presence, engage with our audience, and drive traffic to our website.
- Manage the content calendar for all social media platforms, ensuring a consistent and relevant flow of content.
- Monitor social media trends and leverage them to enhance our brand’s visibility and engagement.
- Analyze and report on the performance of video content and social media campaigns, using insights to inform future strategies.
- Engage with followers, respond to queries in a timely manner, and monitor customer reviews.
- Work closely with the marketing team to integrate video content and social media strategies with broader marketing campaigns.
- Stay updated with the latest developments in social media tools, best practices, and technologies.
Required Skills and Qualifications:Proven experience in video production, including filming and editing, with a strong portfolio of work.Solid experience managing social media platforms for a brand, with a track record of growing engagement and followers.Proficiency in video editing software (e.g., Adobe Premiere, Final Cut Pro) and social media management tools (e.g., Hootsuite, Buffer).Excellent storytelling, visual communication, and content creation skills.Ability to analyze data and derive actionable insights from social media and video performance metrics.Strong organizational skills and the ability to manage multiple projects simultaneously.Creative, adaptable, and collaborative team player with excellent communication skills.Preferred Qualifications:Bachelor’s degree in Marketing, Communications, Film, or a related field.Experience with live streaming and video content for social media.Knowledge of SEO, content marketing, and digital marketing strategies.