- Must know how to create campaigns on all social media and Amazon PPC platforms
- Schedule, write, and post photos and videos on social media.
- Research advertising trends on all platforms.
- Must know what are best keywords to add on Amazon PPC and Google and also understand the bidding strategies.
- Must optimize paid advertising campaigns.
- Manage paid social media platforms and Amazon ad budgets, making adjustments to ensure KPIs are hitting goals.
- Scale campaigns to maximize ROI.
- Monitor key online marketing metrics to track success.
- Monitor social media, Amazon PPC, and Google Analytics.
- Maintain all aspects of the media plan, including establishing media objectives and strategies, develop recommendations, tracking media expenditures to ensure budget compliance, negotiation/buying, implementation and optimization
2+ Years of Experience in Digital MarketingExperience executing paid social media campaigns including Google PPCBachelor's degree in marketing or businessMust be able to juggle multiple projects at the same timeIncredible attention to detail.Full understanding of all social media platforms.Problem solving skillsKnowledge of content management systems