Responsibilities:
- Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, research papers, and brochures.
- Planning, development and execution of national digital programs and campaigns, including online advertising, website strategy and design, social media, mobile, and deliverables.
- Interfacing with marketing communications functions, as well as PR, events, retail and business product marketing teams.
- In depth knowledge of SEO and adwords programs.
- Presenting recommendations to the Director.
- Developing and coordinating multimedia packages.
Desired Skills & Experience Minimum Qualifications:
- 1 year of experience in digital marketing
- Deep understanding of digital marketing and digital production.
- Proven experience delivering effective and innovative digital campaigns.
- Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business.
- Strong management skills, excellent oral and written communication skills.
- Preferred experience in entertainment industry .
- Proficient with Adobe Photoshop, Illustrator, InDesign, Framemaker, DreamWeaver, , 5, CSS
Job Role:
- The Digital Marketing Specialist's role is to design, create, and deliver marketing programs to support expansion and growth of the company services and products.
- Proficiency in graphics, web advertising, social media and web development is a must.
- Familiarity with a wide range of field practices, concepts, and procedures.
- Marketing specialists rely on judgment in planning and experience to accomplish identified goals.