Company Description Vision Consultancy is a real estate advisory firm that helps buyers and sellers navigate property transactions with confidence. The company offers access to over 300 residential compounds, matching clients with homes that meet their specific needs and preferences. Dedicated agents support clients at every step, from property search and consultation to closing the deal, aiming for a seamless and transparent transaction. Sellers can list properties with no upfront listing fees and set their own terms, paying only a transaction fee upon successful sale. Vision Consultancy works with trusted professionals to ensure a smooth process for all parties in the market.

Role Description The Senior Media Buyer (Real Estate Experience) is a full-time, on-site role based in Giza. This role is responsible for planning, executing, and optimizing media buying strategies across digital and traditional channels to generate qualified leads for residential real estate properties. Day-to-day tasks include analyzing target audiences, selecting appropriate platforms, negotiating media placements, managing budgets, and monitoring campaign performance against key metrics. The Senior Media Buyer collaborates closely with marketing, sales, and agent teams to align campaigns with inventory and market trends, while continuously testing and refining creatives and funnels. The role also involves reporting on results, recommending improvements, and ensuring media activities comply with brand guidelines and relevant advertising standards.

Qualifications

• Candidates should possess strong media planning and buying skills, including experience with digital ad platforms, social media ads, and performance-based campaigns.
• Candidates should possess expertise in real estate marketing, including understanding of buyer and seller journeys, lead generation funnels, and local market dynamics.
• Candidates should possess analytical and optimization skills, such as campaign performance analysis, A/B testing, and data-driven decision-making.
• Candidates should possess communication and collaboration skills, including the ability to work with sales teams, agents, and external vendors.
• Candidates should possess organizational and time-management skills, including managing multiple campaigns, budgets, and deadlines concurrently.
• Previous experience as a media buyer or digital marketing specialist in the real estate sector is highly preferred.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Proficiency in tracking and analytics tools (e.g., Google Analytics, ad managers) and familiarity with CRM or lead management systems is beneficial.
• Ability to work on-site in Giza and adapt to a fast-paced, target-oriented environment.