We are looking for a strategic and results-driven Senior E-commerce Marketing Specialist with a minimum of 3 years of dedicated e-commerce experience. In this role, you will not just execute campaigns—you will own the marketing strategy, design growth funnels, allocate budgets, and craft comprehensive plans to scale our online store’s revenue and customer lifetime value.

Key Responsibilities:Marketing Strategy & Planning: Develop, execute, and oversee comprehensive monthly and annual e-commerce marketing strategies aligned with business revenue goals. Funnel Optimization: Map out and optimize the entire customer journey (Acquisition, Activation, Retention, Referral) to boost Conversion Rates (CRO) and Average Order Value (AOV). Performance Marketing: Plan, launch, and scale paid media campaigns across Meta, Google Ads, Tik Tok, and other relevant acquisition channels to deliver target ROAS and CAC. CRM & Retention Strategies: Build and optimize lifecycle marketing workflows (email, SMS, Whats App) using platforms like Klaviyo to maximize Customer Lifetime Value (LTV) and repeat purchases. Campaign & Seasonal Planning: Conceptualize, schedule, and lead high-impact seasonal promotions, sales events, and product launches (e.g., Black Friday, Ramadan). Budget & Data Analysis: Manage marketing budgets, forecast performance, and utilize GA4 and native analytics to deliver actionable insights and data-driven improvements

Requirements:Minimum 3 years of hands-on, direct experience exclusively in E-commerce marketing. (General agency or non-ecommerce marketing experience will not qualify). Proven track record of developing end-to-end e-commerce marketing plans and strategies from scratch. Deep experience with top e-commerce platforms (Shopify, Salla, Zid, or Woo Commerce). Advanced proficiency in ad platforms (Meta Ads Manager, Google Ads, Tik Tok Ads) and analytical tools (GA4, GTM). Strong analytical mindset with the ability to turn raw metrics into clear strategic decisions. Excellent command of the English language (written and spoken).

Benefits:Competitive salary negotiable based on experience + Performance-based bonuses. Clear career growth paths and a supportive, fast-paced work environment.