Job description

Job Description:

Analytics Insights Specialist - Bupa Global (BES) (Fixed Term - 12 months)

Bupa Egypt - District 5 Campus – Building B07, Ain Sokhna Road, New Cairo 11361

Fixed Term (12 month contract) - 40 hours per week

Hybrid Working (1 day per week in office)

(Grade B14- for internals candidates/B)

We make health happen 

Bupa Global is the international health insurance division of Bupa. We provide customers who want premium international coverage with products and services to access the healthcare they need anytime, around the world, whether at home or when studying, living, travelling or working abroad.

Bupa Global has offices around the world including London and Brighton (UK), Dublin (Europe), Miami (USA), Dubai (UAE, in partnership with OIC), Egypt and Hong Kong (China) as well as regional offices in mainland China, Singapore, the Dominican Republic, Bolivia, Panama, Guatemala and Ecuador.

Role Overview

This role, reporting to the Lead Digital Analytics Manager is a fantastic
opportunity to improve the Digital experience of our customers, through
enabling key stakeholders to make data driven decisions.

Bringing a passion for data and insights, you will partner with the business to
understand their needs, designing data capture, providing the necessary
information and distilling complex analysis into simple insights.

The Digital Analytics team supports a wide range of internal stakeholders,
providing reporting, analysis and information to support decision making, as
well as being responsible for the implementation and maintenance of Digital
Analytics tools across multiple domains.

How you’ll help us make health happen:

• Provide regular and ad hoc reporting through Adobe Analytics and
  Power BI

  
  

• Provide ad hoc detailed analysis on the performance of campaigns and Digital products

  
  

• Identify opportunities to improve the Digital customer experience
  through high quality analysis

  
  

• Produce and share actionable insights, presented in a clear and easy to digest manner

  
  

• Liaise with key stakeholders to understand measurement requirements and design the data capture for new websites and features

  
  

• Support the implementation of marketing tags and Digital Analytics tools

  
  

What you will need:

• Experience designing / building implementations of Adobe Analytics

  
  

• Extensive experience using Adobe Analytics to provide reporting and analysis

  
  

• Experience with data visualisation tools (Power BI preferred)

  
  

• High attention to detail 

  
  

• Understanding of UK and European data legalisation – GDPR

  
  

• Ability to distil complexity into simple digestible information

  
  

• Effective communication and presentation skills, capable of bringing others along with you

  
  

• Experience using SQL advantageous

  
  

• Tag management experience of Google Tag Manager, Tealium, Adobe Launch advantageous including implementation of 3rd party marketing tag and understanding of 3rd party marketing tagging advantageous

  
  

• An understanding of data, privacy and consent legislation (e.g: GDPR and PECR)

  
  

Why Bupa?

We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do. 

We encourage all of our people to “Be you at Bupa”, we champion diversity, and we understand the importance of our people representing the communities and customers we serve.  That’s why we especially encourage applications from people with diverse backgrounds and experiences.  

Bupa takes pride in being a Level 2 Disability Confident Employer and will aim to offer an interview/assessment to disabled applicants who best meet the minimum criteria for the role. We’re committed to ensuring you’re treated fairly during the recruitment process and offer reasonable adjustments to anyone who may benefit from accommodations to the recruitment process.   

If you require information regarding this role in an alternative format, please email: [اضغط هنا لمشاهدة البريد اﻹلكتروني]

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