Marketing Manager / Social Media Manager

About the Company
We are the exclusive distributor of leading international padel brands in Egypt, supplying equipment, apparel, and accessories to clubs, academies, retailers, and sports facilities across the country. As the market leader in padel distribution, we are focused on expanding the sport and strengthening our brand presence through strategic marketing, digital engagement, and partnerships with clubs and players.
Role Overview
We are looking for a Marketing Manager / Social Media Manager to lead our marketing initiatives in Egypt. The role will be responsible for developing and executing marketing campaigns, managing social media and digital presence, coordinating with our social media agency, and supporting B2B sales growth with clubs and retailers.
The ideal candidate understands sports marketing, digital growth, and brand positioning, and can translate marketing strategy into measurable business results.
Key Responsibilities

Marketing Strategy & Campaigns
Develop and execute marketing strategies to support brand growth and sales in the Egyptian padel market Plan and implement seasonal campaigns, product launches, and promotional activities Support B2B marketing initiatives targeting padel clubs, academies, and retailers Coordinate with international brand partners on marketing assets and brand guidelines
Social Media & Content
Manage and oversee the company’s Instagram, Tik Tok, Facebook, and other social media platforms Work closely with the external social media agency to plan content calendars and campaigns Ensure consistent brand tone, visual identity, and messaging Monitor engagement, performance metrics, and audience growth
Digital & Website Management
Manage and update the company website and online store. Optimize digital presence through SEO, content, and online campaigns. Coordinate product launches and promotions online. Monitor website analytics and customer behaviour.
Partnerships & Community Engagement
Support collaborations with padel clubs, tournaments, and players Coordinate brand visibility at events, tournaments, and activations Develop relationships with influencers, coaches, and players in the padel community

Analytics & Reporting
Track marketing performance including campaign ROI, engagement, and conversion Provide regular reports and insights to management Use data to optimize campaigns and marketing spend

Requirements
3–5+ years experience in marketing, digital marketing, or social media management Experience in sports, fitness, lifestyle, or consumer brands preferred. Strong understanding of social media platforms and digital marketing tools Experience managing external agencies Basic knowledge of e-commerce and website management. Strong communication and organizational skills Fluent in English and Arabic

Preferred
Passion or knowledge of padel or sports industry Experience with content creation and brand storytelling Understanding of B2B marketing and distribution businesses

What We Offer
Opportunity to work with leading global padel brands Play a key role in growing the sport of padel in Egypt Dynamic and entrepreneurial environment Competitive salary and performance incentives