Company Description

Upscend is a platform dedicated to driving growth by offering ready-made courses and a user-friendly learning management system (LMS). Known for enabling fast and efficient team training, Upscend provides tools that allow businesses to upskill their teams with ease. Our goal is to empower organizations to develop their talent and optimize performance swiftly. Companies trust Upscend for its simplicity, flexibility, and focus on impactful learning experiences.

Role Description

This is a full-time remote role for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for creating, implementing, and optimizing digital marketing campaigns. Daily responsibilities include managing social media platforms, analyzing web and marketing data, and developing effective online marketing strategies. The role also involves collaborating with cross-functional teams to ensure consistent messaging and branding.

Qualifications

Proficiency in Social Media Marketing, Digital Marketing, and Online Marketing techniques Experience with Web Analytics and data-driven decision-making Strong Communication skills, both written and verbal Ability to manage multiple projects and work independently in a remote setting Expert SEO with demonstrated experience in setting keyword plans and increasing website organic traffic. Expert in content creation and strong knowledge of content structures.