Plan, execute, and optimize paid advertising campaigns across platforms (e.g., Google Ads, Meta Ads, LinkedIn).
Track and analyze campaign performance, ensuring established KPIs and ROIs are met.
Conduct A/B tests to support data-driven decision-making and continuous optimization.
Collaborate with content and design teams to develop compelling ad creative assets.
Generate performance reports and deliver insights and actionable recommendations.
At least 2 years of experience in performance marketing. Proficiency in tools such as Google Analytics, Google Ads, and Facebook Ads Manager. Exceptional analytical skills with a strong attention to detail. Expertise in budget management and driving measurable outcomes. Excellent communication and teamwork abilities.