- Keyword Research:Conduct keyword research to identify new opportunities for content creation and optimization.
- Analyze keyword performance and adjust strategies as necessary.
- On-Page Optimization:Assist in optimizing website content, including meta tags, headers, and image alt texts.
- Help improve site architecture and internal linking strategies to enhance user experience and SEO performance.
- Off-Page Optimization:Support link-building efforts through outreach, content promotion, and relationship-building.
- Monitor and report on backlink profiles to ensure quality and compliance with best practices.
- Content Support:Collaborate with content creators to ensure SEO best practices are followed.
- Assist in creating and optimizing blog posts, landing pages, and other web content.
- Technical SEO:Conduct technical audits to identify issues affecting site performance, such as broken links, duplicate content, and site speed issues.
- Support the implementation of technical SEO recommendations.
- Analytics and Reporting:Use tools like Google Analytics, Google Search Console, and other SEO tools to monitor and report on SEO performance.
- Provide regular reports and insights to the SEO team and management.
- Continuous Learning:Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
- Participate in training sessions and workshops to develop SEO skills.
Preferred to have experience in MEDICAL Field. Proven experience as an SEO Specialist or similar roleStrong understanding of SEO principles and best practicesProficiency in SEO tools and analytics software (e.g., Google Search Console, Google Analytics, SEMrush, Ahrefs)Excellent written and verbal communication skills in English and Arabic.Strong analytical and problem-solving abilitiesAbility to work independently and as part of a teamBachelor’s degree in Marketing, Communications, or a related field.2 years plus SEO experience