- Developing medium- and long-term marketing and sales plans in accordance with senior management’s strategy in this regard.
- Analyzing the elements of any marketing problem facing the company, discussing them, and developing alternative solutions to them. He proposes with the company's senior management the pricing policies for each of the company's products, as well as the method of dealing with the company's customers, whether cash or credit sales, in the long term in coordination with the financial department
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies informs all the departments in general extensively about marketing and sales annually, organizes the inter-departmental harmony with regard to the departments, thus risking them in any way the modifications that can be introduced in the marketing plan of everything related to him.
- Preparing a sales and distribution plan in order to actually forecast demands for items. Monitoring sales, following up on success, and intervening to address problems and deviations.
- Review sales reports and study sales figures simply by dealing with development and innovation. Directorate as a result has an impact on increasing the efficiency of competencies.
- Attending session meetings with department managers (managers' meetings), so that we seek marketing and sales. Preparing the necessary reports on the company’s marketing and sales activities for senior management.
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
Familiarity with the laws that govern the local and foreign markets and the executive regulations that govern them. must have high skills in communication and negotiation. Proficiency in the English language, preferably in another language. Leadership and management skills Quick decision-making in a timely manner.Demonstrable experience in marketing together with the potential and attitude required to learnProven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivateSolid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)Experience in setting up and optimizing Google AdWords campaignsNumerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheetsUp-to-date with the latest trends and best practices in online marketing and measurement BSc/MSc degree in Marketing or related field