Company Description
B.I.G. Barbary Investment Group is a diversified trading and investment holding company established in 2008. We specialize in investing in Small and Medium enterprises (SME) across distinct sectors such as real estate and the automotive industry. Our vision is to be a market leader and we are committed to quality and unmatched dedication to our investment standards. BIG. – Barbary Investment Group is headquartered in Cairo, Egypt with operations in the free zone, Alexandria, and the USA, and our shares have been listed in the Egyptian Exchange (EGX) since 2010.
Role Description
This is a full-time Digital Ecommerce Marketing Specialist role located at our office in Giza. As a Digital Ecommerce Marketing Specialist, you will be responsible for developing, implementing, and executing strategic online marketing campaigns across various platforms to drive sales and achieve business goals. You will work closely with the Marketing team to create and optimize content for digital channels, analyze campaign data to measure effectiveness, and deliver insights to the relevant teams to improve future campaigns.
QualificationsBachelor's degree in Marketing, Business, or a related field3+ years of experience in digital marketing, with a focus on ecommerceExperience in developing and executing digital marketing campaigns across various channelsExcellent knowledge of Google Ads, Facebook Ads, Instagram , TiktokExperience using email marketing and marketing automation platformsStrong analytical skills and ability to interpret data to make informed decisionsExcellent communication and collaboration skills, and ability to work effectively in a team environmentKnowledge of SEO and SEM principlesExperience with Adobe Creative Suite is a plusAbility to stay up-to-date with the latest trends and best practices in digital marketing and ecommerce